Platina Jewellery
Shop 153a, 24 Milford Rd, Auckland
Phone: +64 9 489 3883


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Scandinavian Minimalism
At Daniel Wellington we are always keen on letting our Scandinavian identity shine through in our design. We believe in keeping it simple, using clean lines as a reflection of superb craftsmanship and letting the design speak for itself. The key is maintaining an aesthetically exquisite design while still staying true to the Scandinavian core themes modernism and functionalism.

The quest for Perfection
To reach the levels of perfection that we always stive for, we let the creative process take it's time. Through maintaining a clean design without too many features, our intent is to bring that effortless look where the watch truly feels like an extension of your wrist.

The preppy vibe and minimalistic look are dominating themes when it comes to our product development, these features will always be represented in the Daniel Wellington watches.